Crisis Management
and Communication:
How to Gain and Maintain Control
by: Robert B. Irvine and Dan P. Millar, Ph.D.
Here's what you'll learn:
Elements of a crisis Communication plan
How to convey the importance of crisis planning
How to assess the crisis
How to manage negative media coverage
How to maintain top management support
Managing communication at the crisis site
Guidelines for spokespersons
264 pages
Call or
Email ICM to order your copies of Crisis Management and Communication: How to Gain and Maintain
Control.
Price: $210.00 U.S. including shipping.
ICM
455 S. Fourth Street, Suite 1490
Louisville, KY 40202, USA
Phone: 502-587-0327
Fax: 502-587-0329
